John Robbins is an American author, and a pioneer popularizing the linkages between agriculture, health and the environment. He is the son of Irma Robbins and Baskin-Robbins co-founder Irv Robbins. He graduated from the University of California, Berkeley, in 1969, and received a Master’s Degree from Antioch College, in 1976. Rather than following the ice-cream parlor legacy of his father, he left the company to seek a life he found more rewarding. He and his wife Deo were married on March 10, 1967. Robbins advocates a plant-based diet for personal and environmental health. In 1987, he wrote Diet for a New America, an exposé on connections between diet, physical health, animal cruelty, and environmentalism. He updated these ideas in his 2001 book The Food Revolution, which includes information on organic food, genetically modified food, and factory farming. His 2006 book Healthy at 100, published by Random House, was printed on 100% post-consumer non-chlorine bleached paper, a first for a book from a major U.S. publisher.
His 1987 book Diet for a New America advocates a “plant-based,” vegan diet and contains Robbins’s opinions on the meat and dairy industries, world hunger and human health.
The documentary film Supersize Me by Morgan Spurlock has a short interview with Robbins.
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